Red and Green Icing

Red and Green Icing, with Jessica Gruber

Mickey met with Jessica Gruber, CEO of Donor Love Digital to talk about a variety of issues surrounding technology, design, and websites. We touch on the following topics: You can't be everything What is the job of an ED Why you need to delegate, support Building the team you need Setting Clear Expectations How to Choose Your Web Design Agency What is your website used for Why you should hire your website out What qualities should you look for...
Design + Healing in Social Change

Design + Healing in Social Change

This week's Possibility Project: We dive into the trauma that we are forced to reckon with and the healing that is required of us today in the social change work we lead. We discuss the power we have to redesign, make moves, and inform shifts in our practices, policies, and structures that allow for (or don't) effective behavior change. Key questions include: What does it mean to be in a constant state of design? How do I design for deep...
Bad Design Is Expensive

Bad Design Is Expensive, with Ross Kimbarovsky

SnapCast talks with Ross Kimbarovsky, the Founder and CEO of Crowdspring, a global marketplace to help nonprofit and for-profit entities with a variety of service. We talk about Nonprofit branding, and cover: There is a general misunderstanding of what a brand identity is. Your brand image is not what you say it is. It’s how people perceive you. The importance of symbols in a nonprofit brand. Sync-up your story and your brand identity so you...
teenyBIG, Human Centered Design with Emily Taylor

teenyBIG, Human Centered Design with Emily Taylor

Talking with Emily Taylor, Principal of teenyBIG, to talk about the work she does using Human Centered Design to turn "lackluster followers into passionate supporters." We define what Human Centered Design is, and how these principles are used across an entire organization and its operations. Human Centered Design is not just limited to website construction. We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and...
There Are No Magic Beans

There Are No Magic Beans, Websites and Marketing with Susanne Allen

SnapCast talks with Susanne Allen of Allen Farm Studios about website design, content development, and how content drives the internet to your door. Anyone who says you can pay them money to magically raise your SEO is selling you "magic beans." She contends that you are doing your org a disservice if all you do is post content to facebook. The good news is, you don't need to write a blog post every day. Contact Allen Farm Studios:...
Story Telling Can Be Difficult

Anatomy Of A Brand, with Reanna Karousis

This is actually the 2nd episode we recorded with Reanna Karousis, Founder of Collective Reach, a branding, content, design and communications consulting firm. We begin our conversation with a frank talk about the messages and values nonprofits may be wrestling with during these times of civil unrest (not to mention pandemic). Then we spend some time dissecting the anatomy of a "brand," defining what a brand is, looking at an org's core...