FREEDOM WRITERS FOUNDATION MAKES THE PIVOT

Freedom Writers Foundation Makes The Pivot, with Matt Martin-Hall

Mickey visits with Matt Martin-Hall, Creative & Marketing Director for the Freedom Writers Foundation in Long Beach, CA. We talk about the necessity of adaptive marketing and intelligence in pivoting a non-profit during a global pandemic. Specifically, how the study of Anthropology grounded Matt in an understanding that adaptation is a natural/biological mainstay, and the pivot he led for the organization to contend with the changing needs of pandemic.

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